Start a Personal Training Boot Camp
March 29th, 2009 · No Comments
While one-on-one personal training is still a popular and growing option for many people, the interest in boot camp styles classes has risen steadily over the last few years. It seems as though every where you turn there’s a new boot camp class popping up. If you want to jump on the personal training boot camp bandwagon then here’s what you need to do to get yourself started.
Marketing basics for personal trainers – Finding your niche
March 27th, 2009 · No Comments
I train anyone. This is a statement I’ve heard many times from personal trainers. Unfortunately spending your time and money marketing to everyone can be extremely time consuming and expensive. I understand it can be difficult when first starting out to chose a target market. You may think that by narrowing your focus you will lose business but in fact by targeting a specific niche you actually gain business and here’s why.
Five Tips To Providing Out-of-this-world Customer Service
March 27th, 2009 · No Comments
Take your personal training business to the top with exceptional customer service!
For most people personal training is a luxury. Let’s face it, the service we provide as a personal trainer doesn’t come cheap so it’s important to provide exceptional customer service. When you take the time to do the little extras for your clients, they will sit-up and take notice. It makes it easier for them to continue to do business with you and offer referals which is the life blood of any personal training business.
The following is a list of my top 5 tips to providing out-of-this-world customer service. I’ve used these strategies in my own business and coached many other personal trainers to do the same in their businesses. We have all seen great success and so will you.
Do you really need a business plan?
March 27th, 2009 · No Comments
This is a commonly asked question when starting a business. Do you really need a business plan or can you start a business without one? The answer is yes and no. If you intend to open a fitness studio and are seeking financing then yes, you need a full business plan. If you intend to work as an independent contractor with no facility and only yourself as the main source of income then you don’t need to create a full business plan but you still need a plan.
Travel Survival Tips
March 27th, 2009 · No Comments
Travelling can fun, thrilling and adventurous. However, it can also be tiring, draining and difficult. Eating well while trying to maintain some semblance of an exercise regimen can be challenging even for the most dedicated fitness enthusiast. Below you will find some tips and strategies to help you stay healthy and sane while travelling.
Top 10 Business Mistakes Trainers Make and How to Avoid Them
March 27th, 2009 · No Comments
At the start of my career as a personal trainer over 18 years ago, I was as green as green could be. Everything was so new and it all felt a bit overwhelming. My comfort level with the training aspects of the job was high but there was no real sense of how to start a business. Floundering to pin point my market niche and scrambling to attract new clients were problems that I stumbled up against. All the while trying to figure out how to make a living as a trainer. I was fortunate to have some great mentors who helped me learn the ropes but not without dodging a few business bullets along the way. Now as a seasoned veteran of the fitness biz I would like to share with you some of the insights I have gained into the most universal business mistakes made by personal trainers and how to avoid them.
On The Edge
Fitness Educators (OTE) offers a complete range of services to help you grow your business.
We offer:
