The Twelve Pillars of Marketing Your Personal Training Business
June 29th, 2009 · 2 Comments
The number one question I’m asked most often as a fitness business coach is “how do I attract more clients into my personal training business?” There’s no easy answer or one right way to do marketing. It takes a wide variety of activities and strategies in order to attract new clients to your business. These marketing activities are what I refer to as the Twelve Pillars of Marketing and will assist you with starting your fitness business and they are;
Applying the F.I.T.T. principle to marketing your business
June 23rd, 2009 · No Comments
If you’ve been involved in the fitness industry for a while you’re familiar with the F.I.T.T. principle used when designing programs. But did you know you could apply this principle to your business marketing as well? Well you can and it’s a simple formula to follow. To review, the F.I.T.T. principle stands for;
- Frequency
- Intensity
- Type
- Time (Read more…)
On The Edge
Fitness Educators (OTE) offers a complete range of services to help you grow your business.
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