Customer Service On Steroids – Strategies to pump up your service
There’s no denying or getting around it. Today’s customer wants service and not just the same service as before. They want exceptional service and if they don’t get it they are more vocal about it and take their business elsewhere. With so many competitors in the market, customers know they are in a power position and they are taking full advantage of it. The savvy personal trainer takes this information and creates a customer service plan unlike no other. Here some strategies to help you put your plan on steroids so that you can supersize, maximize and plump up your profits.
Let’s take a look at some ordinary customer service strategies and put them on steroids.
Ordinary: Call people back within 24 hours of initial contact. Steroids: Call people back within an hour of initial contact. Ordinary: Send a thank you card for renewing sessions. Steroids: Send a thank you hand written card with a gift certificate to their favourite restaurant. Ordinary: Offer a free session for referring a client. Steroids: Book a limo and have your client driven to and from work as a thank you for referring a client. Ordinary: Send a thank you email to a client for a testimonial you received from them. Steroids: Send a thank you fruit bouquet for their testimonial with a copy of a book they mentioned they wanted to read. Ordinary: Your client talks about how busy they are and how hard it is to find time to get their nails done. Steroids: You book a mobile spa to come and do their nails after a session.Some of these customer service strategies that went from ordinary to being on steroids might seem a little out there to you. But that’s the point. Take your service to a whole new stratosphere. Think differently about what you can do to make your customers happy because it’s the small things that make the most difference. That’s what you are looking to provide.
I think you would agree that this type of customer service goes beyond the basics and into the world of WOW. If you can get your clients to say wow, then you know you’ve done something extraordinary for them. They will be sure to tell others of their experience which is the effect you want in order to take your business viral. You will create loyalty amongst your clients and they will stay with you. You won’t have to be concerned about them renewing sessions or re-signing for programs because they are thrilled with the service and the results they see when training with you.
I suggest you start actively listening to your clients. Most clients express wants, needs and desires at some point during their session. It’s this information that will help you formulate your customer service steroid plan. The client who doesn’t have time to get her nails done is a good example. You would have had to know this before offering this little perk to her. She would not only be surprised by this generous gift but impressed that you listened so closely and personalized it just for her.
What you are truly creating with this type of service plan are memories and experiences. When you do something that is exceptional like this, your clients won’t soon forget. The trick is to keep things spontaneous so that the initiative stays fresh. If you do it too often they will come to expect it and then the wow effect wears off.
Although some of these ideas are really different they would create an impression with your client. Now it’s up to you to use your creativity and come up with your own customer service plan on steroids. Have some fun with it. List some ordinary customer service strategies that you are currently using and see if you can put them on steroids. For more information on how to build a customer service plan on steroids you can contact me for a free 30 minute fitness business coaching session.
Found In : Customer service

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